International brands are simply not rapid enough at picking up erratic fashion trends in Korea, which could be the reason behind American fast fashion brand.
03 | DHgate.
We’ve picked our favourite street style looks.
Sure, we are well aware of the popularity of South Korean beauty, what with the many innovative products and trends the beauty mecca has conjured.
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Korean dramas.
With the development of social networks, ubiquitous in South Korea, Fashion doesn’t have borders anymore.
88% of South Korean consumers trust influencers recommendations, and 15% of shoppers make purchases after seeing the product on a social network.
Seoul Fashion Week just ended in South Korea last week and besides focusing on the fashion trends emerging from the runways, the street styles that were.